Want the Full Story?

Want the Full Story?

Want the Full Story?

These are just the highlights! For a deeper dive into the 'how' and 'why' behind these projects, I'd love to share more.

These are just the highlights! For a deeper dive into the 'how' and 'why' behind these projects, I'd love to share more.

Track-Launch: A Market Launch Timeline Management Tool

Track-Launch: A Market Launch Timeline Management Tool

Track-Launch: A Market Launch Timeline Management Tool

Customer

Customer

Customer

Leading Consumer Goods Manufacturer

Project Duration

4 Months

Tools/Software

Tools/Software

Tools/Software

Research: Miro, MS Forms
Design: Figma, Adobe Illustrator

Team

Team

Team

01 Lead UX Designer
02 Developers
01 Product Manager

My Role

My Role

My Role

Lead UX Designer

I led this project as User Experience Designer, journey from initial exploration to final implementation, which included understanding the brief, conducting research, ideating, designing, and prototyping. Throughout, I maintained close collaboration with the product manager, end-user and stakeholders, also partnered closely with engineers.

How it all started?

How it all started?

How it all started?

A leading manufacturer set out to simplify and automate the way they managed product launch timelines. Previously, the process relied on juggling Excel sheets, long email threads, and manual updates—often resulting in delays and Errors.

I joined this journey as the UX Designer, helping design Track Launch—a centralized platform that brings all stakeholders together and makes the product launch process more efficient, transparent, and collaborative.